Long live the sun! Peace, let darkness disappear!

Poster Number: PP 512
Category: Cold War
Media Size: 36х27
Poster Type: Lithograph and Offset
Publishing Date: 1954
Editorial Information: Editor O. Legran.
Technical Information on Poster: October 27, 1953. Publication No. 10654. Volume 1 sheet of paper. Order No. 384 D. Price 1 ruble.
Glavlit Directory Number: A07360.
Catalog Notes: PP 512 Cold War b
Artist: Koretskii, Viktor Borisovich (Koretsky, Victor) — Корецкий, Виктор Борисович

Of the noted Soviet poster artists of the photomontage and Socialist Realism aesthetics, Viktor Borisovich Koretskii stands out as one of the most iconic. Koretskii attended the Secondary Professional Art School in Moscow from 1921 to 1929. He began working as a professional graphic designer in 1931 and he immediately gained recognition in the Soviet Union. His professional break-through occurred while working for the major state publishing houses Iskusstvo and Ogiz-Izogiz. During this that period of his work, he concentrated on (and perfected) his technique of photomontage. However, the period of the early 1930s in the Soviet Union meant that Koretskii had to move away from his own avant-garde style of discontinuous photomontage in order to be more consistent with the Socialist Realist dogma dictated by the government. During the 1930s, Koretskii also worked as an artistic director and decorator for Nikolai Okhlopkov 's Realistic Theatre and for Yurii Zavadsky's theatre-studio. From 1939 to 1987, he was a member of the editorial board of the film advertising publishing house Reklamfilm.

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Printer: Printing plant named for Dunaev, [Moscow] — Типография имени Дунаева, [Москва]

The Dunaev printing plant was located at 9 Bolshaia Polianka in Moscow. Headquartered inside the former Menert Brothers printing plant, during the 1920s, the firm was named in honor of the Bolshevik leader Evlampii Dunaev (1877-1919) who served as assistant chairman of the Soviet of Nizhny Novgorod. Dunaev was also a member of the provisioning committee and he served on the Nizhny Novgorod Council of Local Economy. During the Civil War, he reportedly died from typhus. Before the plant was named in Dunaev’s honor, it was under the management of Geokartprom of the V.T.U. (Military Topographic Directorate of the Headquarters of the Red Army).

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Publisher: IzoGiz (State Publishing House of Fine Art), Moscow — Изогиз (Государственное издательство изобразительного искусства), Москва

The history of IzoGiz begins with the formation of Ogiz, the Association of the State Book and Magazine Publishers. In 1930, the Sovnarkom of the Russian Socialist Federative Soviet Republic established Ogiz to centralize publishing under a monopoly in order to eliminate duplication of printed material, to streamline and control publishing production and its output, and to create a base for marketing books, training and technical manuals. In 1931, the Central Committee of the USSR ordered certain publications be separated from Ogiz. The separation principally affected technical manuals and propaganda material issued by the publisher. For example, posters, art magazines and artistic books were placed under Izogiz (Izobrazitel'noe iskusstvo), the fine arts section of Ogiz. In 1963, Izogiz was merged with the publishing house, "Soviet Artist" (Sovetskii khudozhnik).

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