
The ideas of Leninism are triumphing!
Isaak Khaskelevich Grinshtein was a Soviet graphic artist, illustrator and book designer. He was born in what is today Eastern Ukraine. Grinshtein studied at the Art Institute of Odessa from 1925 to 1930 and after graduation, he was a school teacher (until 1933) whereupon he moved to Moscow. Having a background in graphic art, Grinshtein worked extensively designing for Ogonek [Campfire], Smena [Change], Molodoi kolkhoznik [Young Collective Farmer], and other major Soviet monthlies. In addition to his work on posters, he illustrated children's books published by Detskii mir [Children's World] and Molodaia gvardiia [Young Guard]. His work as a graphic artist for children's books includes the titles: "Pavlik Morozov" by Vitaly Gubarev, "Magic Box" by Ivan Vasilenko, "Adventures of Grass" by Sergei Rozanov, "Daughter" by Maria Belakhova, "The Son of the Regiment" by Valentin Kataev, and a host of others. Isaak Grinshtein was a member of the Union of Artists of the USSR.
The Poligrafkombinat (printing plant) of Kalinin was the printer for Sovnarkhoz RSFSR (the Regional Council of National Economy of the Russian Socialist Federative Soviet Republic). Sovnarkhoz was an economic reorganization that came about in 1957 when over 100 "economic regions" were created in the USSR to localize and reduce the inordinate role of state administered, top-down economics. The printer was located at 5 Lenin Avenue (formerly Voroshilov Street) in the city of Kalinin (now, Tver) situated northwest of Moscow.
The history of IzoGiz begins with the formation of Ogiz, the Association of the State Book and Magazine Publishers. In 1930, the Sovnarkom of the Russian Socialist Federative Soviet Republic established Ogiz to centralize publishing under a monopoly in order to eliminate duplication of printed material, to streamline and control publishing production and its output, and to create a base for marketing books, training and technical manuals. In 1931, the Central Committee of the USSR ordered certain publications be separated from Ogiz. The separation principally affected technical manuals and propaganda material issued by the publisher. For example, posters, art magazines and artistic books were placed under Izogiz (Izobrazitel'noe iskusstvo), the fine arts section of Ogiz. In 1963, Izogiz was merged with the publishing house, "Soviet Artist" (Sovetskii khudozhnik).