My Happiness Depends on Your Success!

Poster Number: PP 081
Category: Youth
Poster Notes: The girl is a member of the Young Pioneers, a Soviet youth organization. Her "happiness" (suggested on the poster) would be that workers achieve their goals of the Five Year Plan for the economy.
Media Size: 35.5x26
Poster Type: Offset
Publishing Date: 1947
Editorial Information: Editor E. Povolotskaia
Technical Information on Poster: February 3, 1947; Publication No. 7478; Order No. 192; Price 1 ruble
Glavlit Directory Number: A 00564
Catalog Notes: PP 081 Youth
Artist: Koretskii, Viktor Borisovich (Koretsky, Victor) — Корецкий, Виктор Борисович

Of the noted Soviet poster artists of the photomontage and Socialist Realism aesthetics, Viktor Borisovich Koretskii stands out as one of the most iconic. Koretskii attended the Secondary Professional Art School in Moscow from 1921 to 1929. He began working as a professional graphic designer in 1931 and he immediately gained recognition in the Soviet Union. His professional break-through occurred while working for the major state publishing houses Iskusstvo and Ogiz-Izogiz. During this that period of his work, he concentrated on (and perfected) his technique of photomontage. However, the period of the early 1930s in the Soviet Union meant that Koretskii had to move away from his own avant-garde style of discontinuous photomontage in order to be more consistent with the Socialist Realist dogma dictated by the government. During the 1930s, Koretskii also worked as an artistic director and decorator for Nikolai Okhlopkov 's Realistic Theatre and for Yurii Zavadsky's theatre-studio. From 1939 to 1987, he was a member of the editorial board of the film advertising publishing house Reklamfilm.

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Printer: Iskra Revolutsii (Revolutionary Spark) Typography Workshop, Moscow —

Iskra Revolutsii was a Moscow printer that was also known as the 15th Iskra Revolutsii Typography Workshop when it was under the printing trust Soiuzpoligrafprom (All-Union Association of Printing Enterprises) and handling jobs for Glavizdat (Main Administration of Publishing Houses, Printing Industry and Book Trade). In addition, Iskra Revolutsii was subsequently under Glavpoligrafizdat (Main Administration for Matters of Polygraphic Industry Publishing and Book Selling), a trust created in 1949 to oversee printing, publishing and book selling in the USSR. Glavpoligrafizdat supplanted OGIZ (Association of State Book and Magazine Publishers) as the USSR’s main publishing entity in the post-World War II era.

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Publisher: Iskusstvo (Art Publishing House), Moscow-Leningrad — Искусство, Москва-Ленинград

Iskusstvo was the Art Publishing House (A.K.A. Visual Arts Publishing) that was created in 1936 from Ogiz-Izogiz (State Art and Literature Publishing House). It disseminated books and journals dealing with graphic design and the fine arts, and it issued numerous posters. Since the Iskusstvo banner was part of the State Printing Works in Leningrad (St. Petersburg) and Moscow, its two main offices were located in those two cities.

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